ABOUT
Marketing that connects strategy, content and visual communication.
I am a B2B marketing professional with 4+ years of experience creating customer-focused content, digital experiences and sales enablement materials for technical products.
I am passionate about translating complex products and ideas into clear, engaging communication that supports business growth. I am currently completing my MSc in Digital Marketing, with expertise in customer personas, positioning, go-to-market strategy and AI-powered marketing.
CURRENTLY
BASED
Marketing Specialist — LUC Group
Brunssum, The Netherlands
2023 – PRESENT
Marketing Specialist — LUC Group
Brunssum, The Netherlands
Develop customer-focused website content, technical articles, case studies and sales enablement materials that translate complex products into clear messaging.
Manage and continuously optimize the company’s WordPress website, ensuring consistent messaging and supporting SEO and GEO initiatives.
Create marketing and commercial materials, including presentations, brochures, case studies and exhibition assets that support customer communication and business development.
Collaborate closely with Sales and cross-functional teams to develop marketing content and commercial materials that support customer communication and business growth.
Design and coordinate marketing materials for international exhibitions, strengthening brand visibility across European markets.
Contribute to AI-driven marketing initiatives by developing workflows with Microsoft Copilot Studio and exploring AI solutions to improve marketing and sales workflows.
2022 – 2023
Marketing Assistant — LUC Group
Brunssum, The Netherlands
Led the redesign and launch of the company’s new WordPress website, transforming an outdated platform into a modern digital presence.
Redesigned the company’s marketing assets, including brochures, presentations, business cards, flyers and exhibition materials, creating a consistent brand identity.
Supported the planning and execution of international exhibitions, creating marketing assets and commercial materials for customer engagement.
Created website and LinkedIn content while supporting marketing campaigns and customer communication.
Collaborated with internal stakeholders to deliver marketing projects and commercial communication materials.
Expected Graduation: 2026
MSc Digital Marketing
Democritus University of Thrace (D.U.Th.) — Kavala, Greece
Customer Personas · Product Positioning · Go-to-Market Strategy · Digital Marketing Strategy · Consumer Behaviour · Marketing Analytics
Graduated 2023
BSc of Informatics Engineering
Technological Educational Institute of Eastern Macedonia and Thrace — Kavala, Greece
CERTIFICATIONS
HubSpot Marketing Hub
HubSpot Email Marketing
LANGUAGES
English (C1, Fluent)
German (B1)
Dutch (A2)
Greek (Native)
INTERESTS
Visual arts (painting, illustration)
Photography
Interior design & spatial aesthetics
GET IN TOUCH
Let’s work together.
Open to marketing, digital marketing, content, brand and creative roles.